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It begins with generating cohesive narrative without modelling worlds, which enables scaling to millions. As AI tech develops, enabling groups of players to encounter other groups of players through audio, and then full procedural worlds. A million players begin a season, coming down to billions watching a handful of the best players.

1) Rate of base AI platform (eg chatGPT, Claude, Grok, Gemini, Deepseek) make downstream startups obsolete in 3-6 months. 2) Incredibly short window to generate revenue and then maintain market share. 3) Costly producing AAA games. 4) Individuals using LLMs. 2

1) Rapidly scalable through monetised word-of-mouth. 2) AI developments feed into collective narrative generating community of players. 3) We generate an imaginary world not through modelling; maximise AI-to-AI engagement. 4) Massive collective use through narrative cohesion.